Master to apprentice, generation after generation, every Steinway is built with experience decades in the making — by artisans who take pride and time to humanize a piano still made by hand, who strive for and achieve continuous innovation and improvement. Every Steinway & Sons grand and upright is a masterpiece of craftsmanship and a consummate work of art. Each Steinway piano, consisting of more than 12,000 individual parts, has its own musical character and is as unique as the individual who plays it